In A Nutshell 

Trailblazer is the publication for industry leaders read by key decision makers across the legal, finance, property, enterprise and lifestyle industries. The publication is one with personality and an emphasis on profiling notable figures within the business community by marrying hard-hitting opinions with specialist knowledge.

As the name suggests, Trailblazer is where businesses and individuals assemble to cement themselves as industry leaders, thus creating an invaluable and enviable proposition for all who wish to be called a Trailblazer.

You’re In Good Company…

How People Read Trailblazer…

In Numbers…

Print

  • 38,000 Copies

  • MCR, LDN, BHM, LPL

  • Every 6 Weeks

Social

  • Instagram - 23,000

  • Facebook - 6,300

  • LinkedIn - 5,600

Digital

  • +38,000 Unique Visitors Per Month

  • 92% UK Audience

  • +12,000 Digital Subscribers

Combined Readership = 179,000 Per Issue

Why Trailblazer?
Welcome to the new age of what a publication can do.

Trailblazer combines marketing and PR, traditionally businesses do these separately. Through proven strategies Trailblazer delivers engaging content to targeted audiences positioned alongside notable individuals, brands and it gets results.

How?

Strategy

Working backwards, our experienced writers create content that your target audience frequently engage with to ensure maximum results. Through proven strategies your message is delivered directly to that target audience alongside recognised industry titans.

Data

The marketing element defines your target audience using previous campaigns to select the appropriate channels in which to distribute your content. The data from Trailblazer campaigns is then presented to you, providing valuable insights into target audiences and their behaviour.

Reputation

Trailblazer is synonymous with people and brands at the top of their game and has become a notable and trusted source of information by other publications, which creates unique PR opportunities for clients.

“A brand is what a business does, a reputation is what people remember” - Ted Rubin

It Works…

Awareness

ESE Group wanted to raise awareness after they helped out an elderly gentleman. Trailblazer ensured this reached the right people and attracted +7,000 clicks just from our Facebook post.

Profiling

St. James’s Place Wealth Management wanted to raise the profile of a senior director. As a result of Trailblazer’s work the individual was often recognised at events as “I’ve seen you in Trailblazer.”

Constant noise

JMW Solicitors used Trailblazer to announce their record annual year, as a result just from LinkedIn this received over 14,800 views and copious congratulatory emails for the team.

How much?

Trailblazer is and will always continue to innovate, adapt and provide more value to its clients, which is why our retention rate is over 90%. It’s our business to increase your business.

- ONE -

x8 Full issues

Coverage across all channels

x4 Press releases per month across all channels

12 months total coverage

£6,000 + vat

- TWO -

Coverage across all channels

x3 Full issues

x4 Press releases per month across all channels

5 months total coverage

£3,300 + vat

- THREE -

x3 Feature articles online

x1 Social media channel coverage

x3 months total coverage

£2,100 + vat

- Extras -

Sponsor Section - £300 +VAT p/m

Content Writing x450 Words Including x1 Revision - £250 + VAT

Press Releases - Upto 4 per month on website and social media, locally targeted - £450 + VAT p/m




We look forward to working with you…